Our Co-CEOs
Norah Weinstein &
Kelly Sawyer Patricof
Kelly Sawyer Patricof and Norah Weinstein are the Co-CEOs of Baby2Baby, a national nonprofit that provides children in need with the basic necessities that every child deserves. Since assuming leadership at Baby2Baby in 2011, Norah and Kelly have transformed Baby2Baby from a grassroots organization into a nationally recognized nonprofit that has served over one million children in over 300 cities across the country. In the past 14 years, Baby2Baby has distributed over half a billion items to children in homeless shelters, domestic violence programs, foster care, hospitals and school districts as well as to children who have lost everything in the wake of disaster. Norah and Kelly were featured on the TIME100 List of the Most Influential People in the World in 2024. Baby2Baby was also named to TIME Magazine’s 2023 Most Influential Companies List and recognized as the #1 nonprofit on Fast Company’s World’s Most Innovative Companies List.
LETTER FROM OUR CO-CEOS
In the last 14 years, Baby2Baby has distributed over a half a billion essentials to families in need across the country, serving over one million children each year. Diapers have always been the number one item we distribute as a shocking 1 in 2 families in this country struggle to afford them. We developed our own diaper manufacturing system so we can make them for 80% less than retail, allowing us to distribute 250 million diapers – more than any organization of our kind.
Disaster relief continues to be our fastest growing program at Baby2Baby. Our team has responded to the specific needs of children in over 100 disasters including hurricanes, floods and tornadoes, and the devastating Los Angeles fires have become our largest response to date. In total so far, we have distributed over 30 million emergency supplies including diapers, food, formula, water, clothing, blankets and hygiene products to children and families impacted by these horrific fires.
We have worked with over 560 partners across LA spanning schools, emergency evacuation shelters, resource centers and state agencies in order to reach the most vulnerable families. We are focused on long term recovery and committed to serving this city and its children for months and years to come.
Our initiative to combat the maternal health crisis continues to grow. Baby2Baby’s Maternal Health & Newborn Supply Kits contain items that are vital for the well-being of both mother and baby including diapers, wipes, hygiene products, breastfeeding supplies, postpartum care and educational resources.
We were proud to announce a historic $9 million grant from New York State to provide a kit to every single mother giving birth on Medicaid across the state this year which is 100,000 moms. Baby2Baby marked this momentous step forward by lighting up the Empire State Building.
Even in our proudest moments, we remember that we have 10 million children on our waitlist who need access to the critical items we provide, and together we know we can get there.
Thank you for your continued commitment to our mission,
Co-CEOs Norah Weinstein & Kelly Sawyer Patricof
